AS many as 50 jobs could be created as a new mobile phone app prepares to take the car insurance industry by storm. 

Jolt is an app that replaces car dash cams, recording a variety of information from collisions and sending it direct to insurers.

It has been developed by Imperious Technologies, a Cleator Moor-based company owned by entrepreneur Mark Robinson .

The app has been in development since March and will be launched in October.

Mr Robinson believes he will need to recruit around 50 workers to meet initial targets.

He said: “This is a world-first and we have spent a sum of money researching if there is anything similar around the world.

“If we got about one per cent of the market we would need about 50 new people in three to four months.

“That is after the initial launch but we hope to have 25 per cent of all drivers using it."