Award-winning Lake District cottage company Heart of the Lakes has presented £13,886 to the Lake District Foundation.
The money was collected between April 1 2018 to March 31 2019 through Heart of the Lakes ‘Our Man at the Top’ donation scheme, bringing the total contribution to the charity since the campaign started to £300,603.
Since 1995 Heart of the Lakes has been supporting essential conservation work through their innovative ‘Our Man at the Top’ give back scheme,.
This is where guests staying at their properties contribute at point of booking with a £2 opt-out donation towards the scheme.
When the initiative first launched 24 years ago it was the very first ‘opt-out’ scheme of its kind in the UK.
The funds donated go towards the Fix the Fells campaign, which is a partnership programme between various bodies to help repair erosion scars which have developed over the years, and to make sure that these scars are prevented in the future.
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