One of the world’s leading trail running brands for footwear, apparel and equipment, 'inov-8', has turned to e-commerce agency Nublue to help boost their online presence and e-commerce capabilities.
Inov-8 is renowned for delivering the ultimate in grip on it's products, and has optimised such to meet the needs of runners and fitness athletes tackling all types of terrains and workouts across the world.
E-commerce experts Nublue based on White Cross in Lancaster, combine
e-commerce, development and hosting services to produce high-end digital projects more efficiently.
Project manager at Nublue Megan O'Hare said: "‘The brief is simply to take inov-8’s existing site and through research and the implementation of our e-commerce expertise, improve the customer experience and create a more conversion focused system."
Ms O'Hare added: "Then it will be about future proofing the site to ensure it’s in line with the growth of the business."
Each project will be broken down into individual needs and will be delivered allowing space for feedback involving both the agency and the client, whilst also managing time and budget issues.
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