Small businesses in Cumbria are being given the opportunity to boost their on-line marketing potential at a series of free events in November.

Cumbria Local Enterprise Partnership has teamed up with internet giant Google and local partners to deliver a series of workshops, called Google Digital Garages, at three locations.

The workshops will cover everything from social media strategy, Google rankings and online advertising, to gathering consumer insights and using analytics to find more customers.

The courses, which are certified by both Google and Interactive Marketing Bureau (Europe), will take place at;

Redhills Conference Centre, near Penrith, from 5.30pm to 7.30pm, on Tuesday 7 November; delivered in partnership with Eden District Council

The Skiddaw Hotel, Keswick, from 5.30pm to 7.30pm on Wednesday 8 November; delivered in partnership with Keswick Tourism Association and Allerdale Borough Council

The Kirkgate Centre, Cockermouth, from 5.30pm to 7.30pm on Thursday 9 November; delivered in partnership with Cockermouth Chamber of Trade and Allerdale Borough Council.

Nigel Wilkinson, managing director of Windermere Lake Cruises and chair of the Cumbria LEP visitor economy and rural economy advisory groups, adds: “The importance of digital marketing and social media to the Cumbrian visitor economy is highlighted in our recently published Rural and Visitor Economy growth plan.

“These free workshops, delivered with local partners, should be really useful for businesses as they look to reach new customers through social media and digital advertising.”

The events are free but places are limited and demand is expected to be high. To book a place visit

All sessions are free, but places are limited and demand is expected to be high. To book visit https://tinyurl.com/yd3wqove.